About Us



Envisioned in 2017 after years of working as a fashion stylist and writer founder and creative direction Ifeoma Amaechi took a leap and started IBUCHI an activewear/ ready to wear clothing brand with a focus on quality and culture. Influenced by her Igbo-Nigerian heritage IBUCHI is an ode to the strength and resilience of people. 

Amaechi's background as an athlete propelled her in the direction of activewear and coupled to draw attention to the importance of health and wellness.  

"IBUCHI is a connection to tradition and culture but most importantly its an infusion of joy."